Central Bark is expanding across the Southwest with the signing of new franchise agreements in Henderson, Nev. and Phoenix, Ariz. With three new franchises set for Henderson and a single location coming to Phoenix, this marks our first entry into these markets. Leading our expansion into Henderson are longtime community members and entrepreneurial couple Jennifer and Kevin Morss. Franchisee Daniel Glad will bring the first Central Bark ever to Arizona.
When we first asked them, “why Central Bark?” their answer was something that resonates with all of us.
What Franchisees Jennifer and Kevin Morss are Saying
“After three decades in social services, we knew we still wanted to be involved with our local community, but in a different way,” said Jennifer Morss. “As lifelong dog lovers and foster dog parents, we knew we wanted to be in the dog industry. But it had to be the right fit. We looked at a variety of dog businesses but Central Bark was special, different, and better than the rest. The culture, commitment to dog safety above all else, and the tangible ability to scale a business quickly is exactly what we wanted. We can’t wait to open our first location in 2024 and look forward to helping the brand grow in Henderson.”
What Franchisee Daniel Glad is Saying
“As I was doing my due diligence, I kept coming back to Central Bark because of three main reasons,” said Glad. “One, they care about the safety and well-being of the dogs in their care over all competitors. Two, Central Bark possesses diversified revenue streams which is great from an ownership perspective but also provides the most comprehensive whole dog care approach in the industry. And three, it was the people. The culture, the collaboration, and a unified approach is palpable. I knew right away that was something I wanted to be a part of.”
Central Bark is Expanding Across the Southwest
“We’re so excited to welcome Jennifer, Kevin and Daniel to our growing Central Bark family of franchisees,” said Tim Weiderhoft, Ed.D., CFE, chief development officer for Central Bark. “With every new deal we sign, we know we are changing the dog care landscape. And now we get to move into the beautiful Southwestern states of Nevada and Arizona. We’ve been strategic in our growth by design because we’d rather grow with the right operators such as Jennifer, Kevin, and Daniel than to make a sale for a sale’s sake. Given their incredible backgrounds and commitment to winning, we know they will be extremely successful.”
About Central Bark
Central Bark typically features approximately 6,000 – 7,000 square feet of indoor space plus over 2,000 square-feet of outdoor play area. Activities include small flexible playgroups, group skills work, rest periods, and personalized one-on-one enrichment sessions. Enrichment add-ons give pups the extra attention they love and the freedom to use their senses, safely exploring with their instincts as they engage with interactive toys, puzzles, and games. For more information on Central Bark franchising opportunities, visit centralbarkusa.com/franchising.